How to Upload YouTube Shorts (Why YouTube Shorts)

Updated in 22nd of October 2024

Digital Marketing

With the growing demand for short-form content, YouTube Shorts are an excellent way to reach new audiences quickly, engage your viewers more effectively, and grow your channel with minimal effort.

To add YouTube Shorts, you need to upload a short video (60 seconds or less) using the YouTube mobile app. Here’s how to do it:

How to Upload YouTube Shorts:


1. Open YouTube App: Go to the YouTube app on your smartphone (iOS or Android).

2. Tap the "+" Icon: At the bottom center of the app, tap the "+" button.

3. Select “Create a Short”: Choose "Create a Short" to start recording or uploading an already-created short video.

4. Record or Upload a Video: You can record a video by pressing the red button or upload a video from your gallery. The video must be 60 seconds or less in length.

5. Add Music/Filters/Text: You can add music, filters, or text to your video. Use the tools available on the app to edit.

6. Adjust Settings: Write a catchy title and description. You can also adjust the privacy settings to determine who can view your Short.

7. Upload: Once you`re happy with the video, click “Upload” to post it on YouTube as a Short.


Why YouTube Shorts are Best


1. Increased Visibility: Shorts appear on a dedicated Shorts shelf in YouTube’s mobile app, which can expose your content to a large audience and attract subscribers.

2. Content Discovery: YouTube`s algorithm heavily promotes Shorts. It can recommend your short videos to new viewers, helping you grow your channel rapidly.

3. Viral Potential: Short-form videos are designed to be engaging and have a high chance of going viral due to their brief, attention-grabbing nature.

4. Mobile-First Audience: More people consume content on mobile devices, and Shorts cater directly to mobile users by providing snackable content that is easy to consume.

5. No Need for High Production: Shorts focus more on creativity and engagement than high production value, so even simple videos can perform well.

6. Faster Creation and Publishing: Since Shorts are less than a minute long, creating and publishing content is much quicker than traditional long-form videos.

7. Monetization Opportunities: YouTube is rolling out monetization options for Shorts, making it a great opportunity to earn from quick, creative content.

Conclusion


YouTube Shorts offer a powerful opportunity to grow your channel, reach a wider audience, and engage viewers quickly with minimal effort. By focusing on creativity and tapping into YouTube`s algorithm, you can benefit from increased visibility and even monetization. Shorts are ideal for the fast-paced, mobile-first audience that prefers bite-sized content, making it essential for creators looking to thrive in today’s digital landscape. 


Whether you`re a seasoned creator or just starting, incorporating Shorts into your content strategy can significantly boost your success on YouTube.


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