A service package is a clear, organized way of offering your social media services — so your client knows exactly what they’re getting and how much it costs.
Think of it like a restaurant menu — instead of saying “I sell food,” you say:
-
🍔 Burger + Fries = $3
-
🍕 Pizza + Drink = $4.50
Same idea with your services.
Why You Need Packages
✅ Helps clients choose what fits their needs & budget
✅ Saves you from endless “How much do you charge?” DMs
✅ Lets you earn more by bundling services
How to Create Your Social Media Packages
Step 1: List Out the Services You Offer
Make a list of everything you can do:
✅ Content Creation (Reels, posts, carousels)
✅ Page Management (posting, replying, DMs)
✅ Strategy & Planning
✅ Ads Management
✅ Monthly Analytics
✅ Brand Design (cover photos, highlights, etc.)
✅ Engagement (commenting, liking, outreach)
Step 2: Bundle Them Into 3 Simple Tiers
💡 Use a format like this: Starter | Growth | Premium
You can name them anything you want — just make them clear and easy to compare.
Step 3: Set Your Prices Smartly
Tips for pricing:
- Start with what you’re worth — don’t undercharge just to get clients.
- Consider your time, tools (like Canva Pro, Meta Suite), and skill level.
- You can offer monthly plans, or one-time service packs (e.g., “Reels Design Only” for $30–$50).
Tip: You can also charge hourly for special jobs — $10/hr – $30/hr depending on your experience.
How to Present It - 📁 Use a clean PDF, Google Doc, or Canva design to show:
- Package names
- What’s included
- Price
- How to start (contact, pay, fill form, etc.)
Tips:
✅ Offer Add-ons:
Like, “+5 Reels for $20” or “Social Media Audit for $10”
✅ Be Flexible:
Let clients customize a plan if needed.
✅ Show Results:
Include reviews, performance stats, or before-after content shots.